The cannabis industry is booming, and investors are taking notice. The legal cannabis industry is already worth billions of dollars, and the rate of growth is astounding. With so many U.S. states and countries around the globe reforming their cannabis laws, there’s no end in sight to the exponential growth of the cannabis industry.

For some investors, cannabis stocks provide a great opportunity to dip their toes into the industry without having to take a deep dive via a massive investment. Launching a cannabis cultivation facility is expensive. So is launching a cannabis dispensary.

Cannabis stocks are far cheaper compared to those options and compared to funding many other ancillary cannabis business ideas. For many years investors refused to give serious consideration to the cannabis industry due to stigma and lack of legal/viable options.

However, that has changed, as evidenced in the results of a recent investor survey commissioned by GOBankingRates which was featured by Yahoo Finance. Below are some of the key findings from the survey:

  • 49% of survey participants stated that they have already purchased cannabis stocks or plan to
  • Roughly one-third of survey respondents said they would start investing in cannabis if it were legalized
  • Among survey participants who were open to investing in cannabis stocks, 27% said that they plan to invest $1,000 or more

It will be very interesting to see where investor attitudes are as time goes on and more cannabis stock options become available. For investors that are open to investing in the cannabis industry yet have refrained from doing so thus far, presumably, some of them are just waiting for what they deem to be viable options.

Current cannabis stock options largely revolve around Canada’s cannabis industry and the Canadian Stock Exchange due to limitations in the United States. When things open up in the United States, it’s logical to assume that investor interest will spike.